Bold. Authentic. Creative.
Bold. Authentic. Creative.
Last updated June 6, 2024
Effective date: June 6, 2024
Our Privacy Policy describes how Stone City Digital Inc. (“we” and “us”) may collect, use, share, retain, and transfer information from a “Visitor,” a “Client Business,” or a “Patron” (“you” and “your”), to provide online business to business digital marketing services and a reporting platform (“Services”). The information we collect and process depends on how our Services are used but includes and is not limited to the information we collect through the following business channels:
NOTE: WE DO NOT SHARE OR SELL SMS OPT-IN, OR PHONE NUMBERS FOR ANY PURPOSE INCLUDING FOR THE PURPOSE OF SMS. WE DO NOT SHARE OR REQUEST PERSONAL OR SENSITIVE INFORMATION BY TEXT OR BY EMAIL. IF YOU HAVE RECEIVED A MESSAGE REQUESTING SUCH INFORMATION FROM US, PLEASE ASSUME THAT IT IS SPAM AND REACT ACCORDINGLY. THANK YOU.
DEFINITIONS
As used in this Privacy Policy, these terms have the following meanings:
“Client Business” means a person or entity (and authorized end users of such person or entity) that enters an Order for Services, has access to Customer Center Powered by Dash, or signs up for an account to use some of our business tools.
“Customer Center Powered by Dash” means our Client Business portal through which we may provide campaign results and other digital marketing reports. A Client Business’ access to and use of the Customer Center Powered by Dash is governed by its agreement with Stone City Digital Inc.
“Visitor” means any person who visits the Websites seeking information about our business services (and not for any personal or household purposes, as we do not provide such offerings) or engages with us in connection with our marketing, recruitment, events, or other general business activities that we may conduct or that others conduct on our behalf, and who is not a Client Business or a Patron to a Client Business.
“Patron” means a customer or a prospect of a Client Business who visits a Client Business Website and/or otherwise engages with the Client Business using our Services. For example, if you are a Client Business that offers home services such as house cleaning services, customers or prospects that come to a Client Business Website to learn about your services are defined as Patrons for purposes of this Privacy Policy. As described below, we collect and process Patron information only on behalf of and at the direction of a Client Business.
“Order” means the agreement entered into by Stone City Digital Inc. through our LocaliQ business platform and a Client Business for Services.
“Personal Information” (or “Personal Data” as used in the “Individuals in the European Area (EEA) or UK” section below) means any information that identifies, relates to, describes, references, or is reasonably capable of being associated with an identified or identifiable natural person or household.
“Services” means the online digital marketing Services and platforms offered by Stone City Digital Inc. as further described in our Terms. For the avoidance of any doubt, our Services are offered for business purposes, and not for any personal or household use.
“Service Provider” means the entity which “Processes” Personal Information on behalf of the “Business” as those terms are defined by applicable privacy laws or regulations. As described further herein, we are a Service Provider to Client Businesses through our partnership with LocaliQ.
“Social Media Platforms” means third-party platforms such as, but not limited to, Facebook, Twitter, Instagram, and SnapChat.
“Terms” mean the Stone City Digital Inc. marketing terms and conditions located at Terms.
“CCPA” shall mean the California Consumer Protection Act of 2018, as amended by the California Privacy Rights Act of 2020), which requires certain notices and may provide certain rights, may be applicable as defined further below (see “For California Residents”).
VISITORS: PERSONAL INFORMATION WE COLLECT
This section applies to information that we may collect and process or that you may provide to us when you visit the Websites or engage with us in connection with our marketing, recruitment, events, or other general business activities that we may conduct or others may conduct on our behalf, both online and offline.
As a Visitor, we may collect the following types of Personal Information about you and your business contacts as described below:
(A) Personal Information you provide to us,
(B) Personal Information we may automatically collect, and
(C) Personal Information we may receive from third parties.
The following is a list of the categories of Personal Information we may collect from Visitors over the last twelve (12) months, both online and offline. You may provide this information to us, we may automatically collect it, or we may obtain it from third parties.
Personal Information you provide to us.
When you interact with the Websites or directly with Stone City Digital Inc., such as at events, we may collect the information you provide. For example, we may collect Information from you when you use the Websites to contact us with questions about the Services or our company or respond to our marketing and promotional messages, such as subscribing to our email list or filling out an online form. If you attend a Stone City Digital Inc. event, such as a trade show, or interact with one of our sales representatives, we may ask for Information from you in connection with such interactions. You may provide additional information when you communicate with us or otherwise interact with us, and we may keep copies of any such communications for our records.
The Personal Information you provide may include:
When you visit the Websites or use any tools on them, such as chat functionality, we use cookies and similar technologies, such as pixels and web beacons, to collect certain information automatically from your browser or device.
We may collect information from third parties, such as public databases, Social Media Platforms, third-party data providers, and our joint marketing partners, about you and your activities on and off the Websites. Examples of this type of information include the ads you see and how you interact with them, the purchase and transactions you make, how you use third-party products and services, online or in person, and demographic information such as your professional or educational status.
VISITORS: WHY WE COLLECT AND HOW WE USE INFORMATION
We use the information we collect or you provide to us through the Websites and in connection with our marketing, recruitment, events, or other general business activities for a range of business purposes, including, without limitation:
VISITORS: HOW WE SHARE INFORMATION
See the General section below for ways we share your information.
CLIENT BUSINESSES: PERSONAL INFORMATION WE COLLECT
This section applies to the information we collect and process on behalf of or is provided to us by a Client Business in connection with the Services. This section refers to a Client Business, not a Visitor or a Patron. We may collect the following types of Personal Information about you and your business contacts as described below:
(A) Personal Information you provide to us,
(B) Personal Information we may automatically collect, and
(C) Personal Information we may receive from third parties.
When you interact with the Websites or Services or engage with us through other marketing, recruitment, events or business activities, we may collect information you provide. In order to provide Services, we require our Client Businesses to provide us with information about themselves, their authorized end users, their Patrons, and their business. This information may include:
CLIENT BUSINESSES: WHY WE COLLECT AND HOW WE USE INFORMATION
We use your Personal Information to provide the Services to you and for the reasons provided below.
CLIENT BUSINESSES: HOW WE SHARE INFORMATION
See the General section below for more ways we share your information. With respect to Patron data, we may share Patron data in accordance with your instructions in connection with the Services and with our third-party Services providers or business partners who help us deliver or improve the Services or who perform Services on our behalf.
PATRONS
This section refers to Patrons and not to a Visitor or a Client Business.
This section applies to the information we may collect and/or process about our Client Business Patrons in our capacity as a “Service Provider,” “data processor,” “business associate,” or such similar term as defined by applicable privacy laws or regulations.
We collect information about Patrons as instructed by the Client Business. Generally, we require Client Businesses to have the right to collect, use and share your information before providing it to us. Data collected about or from Patrons by the Client Business is subject to the Client Business’ privacy policy. LocaliQ is not responsible for the privacy or security practices of the Client Business, which may differ from those set forth in this Privacy Policy. This Privacy Policy does not cover any data you provide to a Client Business, but rather, Patron data is subject to the respective Client Business’ privacy policies and security measures.
If you are a Patron of a Client Business and have any questions about Stone City Digital Inc.’s processing of Patron’s Personal Information on behalf of the Client Business, we direct you to contact us.
GENERAL: RETAINING AND DISCLOSING YOUR PERSONAL INFORMATION TO OTHER PARTIES
With respect to Patrons, we will disclose your Personal Information as instructed by the Client Business.
With respect to a Client Business and Visitor, we may disclose your Personal Information to other parties, including:
Our affiliates:
DATA RETENTION
We retain Information provided by or collected from Client Business, Visitors, and Patrons for as long as is reasonably necessary to provide the Services, for the purposes outlined in this Privacy Policy based on the context in which you provided it, or for the duration required by law, whichever is the longer.
Data Transfers: We may share the information we collect globally, both internally across our offices and externally, with our vendors, Service Providers, and third parties who may be located in different jurisdictions. Data transfers may be necessary to operate and provide the Services. We have appropriate safeguards in place whenever we transfer your information.
Anonymized, Aggregated, or De-Identified Information. As instructed by the Client Business, we may anonymize or aggregate information derived from Patrons. With respect to Client Business and Visitor data, we may anonymize, aggregate, or otherwise strip any Personal Information or other information we collect of all personally identifying characteristics so that such information can no longer be linked to you or your device (“Aggregate/De-Identified Information”). We may use Aggregate/De-Identified Information for any purpose, including without limitation for research and marketing purposes, and may also share such data with any third parties, including advertisers, promotional partners, and sponsors, at our discretion.
COOKIES AND OTHER TRACKING TECHNOLOGIES
Do We Use “Cookies”?
Yes. Cookies, SDKs, tracking pixels, and similar technologies are small files that Websites store on your device. These files recognize the user’s browser or device and capture and remember certain information.
In general, our third-party providers, advertisers, and marketing partners and we use these technologies on the Websites to optimize their functionality, help us understand how they are used, and provide users with interest-based content and/or advertising, including textual and/or audio-visual ads or content based upon their browsing activities and interests.
With respect to cookies on a Client Business Website, we use technology as instructed by the Client Business and pursuant to our Terms. A Client Business may request that LocaliQ initiate campaigns that may require certain cookies on the Client Business Website to track browser or device information and build a profile of interests. The type of cookie placed on the Client Business Website depends on the type of Services the Client Business purchases from LocaliQ. For example, if a Client Business purchases ads on Social Media Platforms, cookies will be placed on the Client Business Website to collect ad performance metrics. We are not responsible and disclaim all liability for data collected by third-party technologies that you authorize us to provide on a Client Business Website.
Please read our Cookie Policy for more information about the cookies and other technologies that we, our affiliates, third-party providers, and advertisers use on our Products.
In addition, you may opt out of certain interest-based advertising by using the following resources:
Note: Even if you opt-out, you will still see advertising; it just may be less relevant to you or personalized for you based only on the data that we have collected from you directly.
THIRD-PARTY LINKS
Our Websites may contain links to other websites, applications or Services that are not owned or controlled by us, including links to Social Media Platforms, or may redirect you off our Websites to other locations for information or other Services. This Privacy Policy only applies to information collected by us. We are not responsible for the privacy and security practices of other website applications or Social Media Platforms or the information they may collect (which may include IP addresses or device identifiers). You should refer to such third parties’ privacy policies on their sites to determine their respective privacy practices. Links to any other websites, applications, Social Media platforms, or content do not constitute or imply an endorsement or recommendation by us of the linked websites, application, Social Media Platform, and/or content. No data collected by us or by third parties is 100% secure We use commercially reasonable procedures and various technical, administrative, and physical safeguards to help protect the confidentiality of Personal Information.
However, you should assume that no data transmitted over the Internet or stored or maintained by us or our third-party service providers can be 100% secure. Therefore, although we believe the measures implemented by us reduce the likelihood of security problems to a level appropriate to the type of data involved, we do not promise or guarantee, and you should not expect, that your Personal Information or private communications will always remain private or secure. We do not guarantee that your Personal Information will not be misused by third parties. We are not responsible for the circumvention of any privacy settings or security features.
With respect to the security requirements of Client Businesses, we may provide for additional or different security measures in our agreements with them.
If you believe that your Personal Information has been accessed or acquired by an unauthorized person, please contact us promptly so that necessary measures can be taken.
ACCESSING, CORRECTING, OR DELETING YOUR PERSONAL INFORMATION
If you are a Visitor or a Client Business and reside in California, you may exercise your privacy choices by submitting your request by following the directions as described below in Contact Us.
If you are a Visitor or a Client Business, as required by applicable laws and subject to any permitted exceptions and limitations, you may exercise the following choices:
CHILDREN PRIVACY
The Websites are not intended for use by children under 16. We do not knowingly collect Personal Information from anyone under 16. If we become aware that we have unknowingly collected Personal Information from a child under 16, we will make commercially reasonable efforts to delete such information from our database.
LIMITATION OF LIABILITY
TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, UNDER NO CIRCUMSTANCES, INCLUDING, BUT NOT LIMITED TO, NEGLIGENCE, WILL WE OR OUR SUBSIDIARIES, PARENT COMPANIES, OR AFFILIATES BE LIABLE FOR ANY DIRECT, INDIRECT, INCIDENTAL, SPECIAL OR CONSEQUENTIAL DAMAGES THAT RESULT FROM OUR PROCESSING OR USE OF PERSONAL INFORMATION, EVEN IF WE ARE ADVISED BEFOREHAND OF THE POSSIBILITY OF SUCH DAMAGES. THE MAXIMUM AMOUNT OF DAMAGES FOR WHICH WE WILL BE LIABLE UNDER THIS AGREEMENT WILL BE THE GREATER OF THE FEES YOU PAID FOR ANY PRODUCT IN CONNECTION WITH WHICH YOU PROVIDED YOUR PERSONAL INFORMATION, OR $100. (BECAUSE SOME JURISDICTIONS DO NOT ALLOW THE EXCLUSION OR LIMITATION OF CERTAIN CATEGORIES OF DAMAGES, THE ABOVE LIMITATION MAY NOT APPLY TO YOU. IN SUCH JURISDICTIONS, OUR LIABILITY AND THE LIABILITY OF OUR SUBSIDIARIES, PARENT COMPANIES AND AFFILIATES, IS LIMITED TO THE FULLEST EXTENT PERMITTED BY SUCH LAW.)
IDEMNIFICATION
You agree to indemnify and hold harmless us, our affiliates, and each of our and their respective directors, officers, managers, employees, shareholders, agents, representatives, and licensors from and against any and all losses, expenses, damages and costs, including reasonable attorneys’ fees, that arise out of your provision of any inaccurate or unauthorized Personal Information to us, sending us Personal Information in violation of our Terms, or your violation of this Privacy Policy or any rights of another. We reserve the right to take over the exclusive defense of any claim for which we are entitled to indemnification under this section. In such event, you agree to provide us with such cooperation as reasonably requested.
WAIVER OF CLASS ACTION CLAIMS
You and Stone City Digital Inc. agree that each party may bring disputes against the other party only in an individual capacity and not as a plaintiff or class member in any purported class or representative proceeding, including, without limitation, a federal or state class action lawsuit. However, nothing in this section limits your right or LocaliQ’s right to bring a lawsuit against each other as an individual plaintiff. This provision applies to the maximum extent permitted by applicable law to all claims that arise under, in connection with, or related to this Privacy Policy or the Personal Information you provide to us (whether your own or any other Personal Information you provide), Personal Information that is automatically collected by us and/or obtained by us from third parties; that arose under, in connection with, or relate to any previous privacy policy in effect or that otherwise arose before these terms went into effect; or that may arise in connection with or after or otherwise related to your Personal Information (or any other Personal Information you provide to us) after termination of any business relationship we may have with you, including cancellation or deletion of your accounts if applicable.
ACCESSIBILITY
If you experience any difficulty in accessing any part of the Websites or this Policy, contact us by following the directions below in Contact Us.
CHANGES TO OUR PRIVACY POLICY
The terms of this Privacy Policy may change from time to time. We will notify you of any material changes to this Privacy Policy by posting a notice on the homepage of the Websites for a reasonable period of time after such changes are made that this Privacy Policy has been updated and by changing the “Last Modified” date at the top of this Privacy Policy, and for Client Businesses by sending you notice of the updates in the Customer Center Powered by Dash. We encourage you to periodically check this page and the Customer Center Powered by Dash for any changes. Your continued use of the Websites and our Services following the posting of changes to these terms will mean you accept those changes.
GOVERNING LAW
This Privacy Policy will be governed by and construed in accordance with the laws of the province of Ontario, without giving effect to any principles of conflicts of law. Stone City Digital Inc. makes no representation that this Privacy Policy and such practices comply with the laws of any other country. Visitors who use the Websites and reside outside the United States do so on their own initiative and are responsible for compliance with local laws, if and to the extent local laws are applicable. If you reside outside of the United States, by using our Websites, you consent to the transfer and use of your information outside your country.
SENSITIVE PERSONAL INFORMATION
Sensitive Personal Information is defined differently under different data privacy laws and may include, depending on the applicable law:
We generally do not collect Sensitive Personal Information about you, and if we do, it is only for the purposes of providing services and goods to you, For example, if your business requested to be invoiced rather than paid by credit card, the credit application may ask for your Government-issued Ids otherwise as permitted by law. In other words, in limited circumstances, we may process Sensitive Personal Information as defined by applicable laws, but we do not use or disclose it other than for disclosed and permitted business purposes.
If you are a California Resident, you have a Right to Limit Our Use and Disclosure of Your Sensitive Personal Information for any purposes other than to provide the services or goods you request or as permitted by law. Additionally, your account access information, such as a username and password, may constitute Sensitive Personal Information under the CCPA, but we collect that information only for the accounts you create directly with us and to provide services and goods to you, and not for any other account you may have with a third party. To opt out of additional purposes, follow the directions below in Contact Us. (California residents only).
Visitors or Client Businesses
Applicability
For purposes of this section, “Personal Information” has the meaning given in the (“CCPA”). The following is a list of the categories of Personal Information we may collect from Visitors and Client Businesses who are California residents over the last twelve (12) months online and offline. This information may be provided to us by you; we may automatically collect it, or we may obtain it from third parties.
This does not mean that all examples of that category of Personal Information were, in fact, collected but reflects our good faith belief, to the best of our knowledge, that some of that information may have been collected about Visitors or Client Businesses. We will update this disclosure from time to time as appropriate.
Category | Example |
Identifiers | A name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address, account username, screen name, password, Social Security number, driver’s license number, passport number, or other similar identifiers. |
Personal information categories listed in the California Customer Records statute (Cal. Civ. Code § 1798.80(e)). | A name, signature, Social Security number, physical characteristics or description, address, telephone number, passport number, driver’s license or state identification card number, insurance policy number, education, employment, employment history, bank account number, credit card number, debit card number, or any other financial information, medical information, or health insurance information. Some personal information included in this category may overlap with other categories. |
Protected classification characteristics as defined under various laws, including “Sensitive Personal Information” | Age (40 years or older), race, color, ancestry, national origin, citizenship, religion or creed, marital status, medical condition, physical or mental disability, sex (including gender, gender identity, gender expression, pregnancy or childbirth, and related medical conditions), sexual orientation, veteran or military status. |
Commercial Information | Records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies. |
Internet or other similar network activity | Browsing history, search history, information on a consumer’s interaction with a website, application, or advertisement, including user-generated content.
This information includes but is not limited to:
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Registration and billing information |
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Geolocation data | Physical location or movements |
Sensory data | Audio, electronic, visual, thermal, olfactory, or similar information. |
Professional or employment-related information | Current or past job history or performance evaluations. |
Sales and marketing information, online and offline | When you use, contact us with questions about the Services or our company or respond to our marketing and promotional messages, such as subscribing to our email list or filling out an online form.
For example, if you attend a Stone City Digital Inc. event, such as a trade show, or interact with one of our sales representatives, we may ask for Personal Information from you in connection with such offline interactions.
You may provide additional information when you communicate with us or otherwise interact with us, and we may keep copies of any such communications for our records. |
Social Media and Third-Party Data | We may collect information from third parties, such as public databases, Social Media Platforms, third-party data providers, and our joint marketing partners, about you and your activities on and off the Websites. Examples of this type of information include the ads you see and how you interact with them on social media, purchases and transactions you make, how you use third-party products and services, online or in person, and demographic information such as your professional or educational status. |
Exclusions: For purposes of this section of the Privacy Policy does not include:
Rights to Know, Correction, and Deletion
You have a right to request that we disclose to you the Personal Information we have collected about you. You also have a right to request additional information about our collection, use, disclosure, or sale of such Personal Information. Note that we have provided much of this information in this Privacy Policy. You also have the right to request that we correct inaccurate Personal Information and delete Personal Information under certain circumstances, subject to several exceptions. See ACCESSING, CORRECTING, OR DELETING YOUR PERSONAL INFORMATION above.
Authorized Agents
You can designate an authorized agent to make a request to exercise your rights under the CCPA on your behalf. In order to do that, please provide the agent with written permission, signed by you, authorizing the agent to submit the request on your behalf. The agent must submit that written permission along with the request. We will contact you to verify your identity — and the authorized agent’s permission — before a response to the request is sent
Non-Discrimination Rights
You may exercise any of your rights listed in this section without fear of unlawful discrimination.
Record of Requests
We keep a record of requests that we received in a calendar year from California residents beginning on January 1, 2023. We will report the record of requests for the preceding calendar year by July 1 of the following calendar year.
CALIFORNIA DO NOT TRACK DISCLOSURES
“Do Not Track” (DNT) is a privacy preference you can set in your browser if you do not want online services to collect and share certain kinds of information about your online activity from this party tracking services. For more information on Do Not Track, please visit allaboutdnt.com.
CALIFORNIA “SHINE THE LIGHT” LAW/YOUR CALIFORNIA PRIVACY RIGHTS
California Civil Code Section 1798.83, also known as the “Shine The Light” law, permits consumers who are California residents to request and obtain from us once a year, free of charge, information about the categories of personal information (as defined in the Shine the Light law), if any, that we disclosed in the preceding calendar year to third parties for those third parties’ direct marketing purposes. Our disclosure requirements apply only if we share our consumers’ personal information with third parties for them to directly market their own products to those consumers, instead of assisting us with our own business. If you are a California resident and would like to make such a request, use the follow the Contact Us instructions described below.
INDIVIDUALS IN THE EUROPEAN ECONOMIC AREA (EEA) OR UK
In the event Stone City Digital Inc. collects personally identifiable information from individuals in the EEA and UK through the Websites, it is the controller (as defined under the GDPR) for processing and using that Personal Data, the following rights will apply:
Rights of Individuals Based in the EEA or UK
Subject to applicable law, you may be able to exercise any of the following rights in relation to your Personal Data:
You may exercise your rights by contacting us as indicated under the “Contact Us” section below. To change your consent settings for our use of cookies and other technologies, please see our Cookie Policy.
The requests above will be considered and responded to in the time period stated by applicable law. Certain information may be exempt from such requests. We may require additional information from you to confirm your identity in responding to such requests.
CONTACT US
If you are a Visitor or Client Business and have any questions or comments about this Privacy Policy, the ways in which we collect and use your Personal Information, your choices, and rights regarding such use, or you wish to exercise your rights, please contact us as provided below.
Your Privacy Choices
Write us at: Stone City Digital Inc, 100 – 623 Stone City Digital Inc., Kingston, Ontario, K7P 0L8
Attn: Privacy Officer
Call us at 1 (386) 368.7960 (California residents only)
If you are a Visitor or Client Business and have any questions or comments about this Privacy Policy, the ways in which we collect and use your Personal Information, your choices, and rights regarding such use, or you wish to exercise your rights, please contact us directly as follows:
Write us at:
Attn: Privacy Officer
Stone City Digital Inc.
100 – 623 Fortune Cres.
Kingston, Ontario, K7P 0L8
Call us at:
1 (386) 368.7960 (California residents only)
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As a Visitor or Client Business, you have certain rights concerning your Personal Information. Depending on your jurisdiction, these rights may include the ability to access, correct, or delete your data. You can request to know what Personal Information we hold about you, how it is used, and with whom it is shared. Additionally, you may have the right to request that we delete your Personal Information, subject to certain exceptions, such as compliance with legal obligations or the necessity of retaining the data for legitimate business purposes.
To exercise these rights, you can contact us using the information provided in the "Contact Us About Your Privacy" section of this Privacy Policy. We will respond to your request in accordance with applicable laws and regulations. Please note that we may need to verify your identity before processing your request to ensure the security of your Personal Information.
We may update our Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. When we make changes, we will revise the "Last updated" date at the top of this Privacy Policy. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information and your rights.
If we make significant changes to this Privacy Policy, we will notify you through a prominent notice on our Websites or by other means, as appropriate. Your continued use of our Services after any changes to this Privacy Policy will constitute your acceptance of such changes. If you do not agree with the changes, you should stop using our Services and contact us to exercise your rights regarding your Personal Information.
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